As Valentine’s Day draws near, romance takes center stage, marking one of the most meaningful moments of the year for couples. In celebration of the season of love, digital travel platform Agoda has released new insights into Thailand’s trending Valentine’s Day destinations, based on accommodation search trends among Thai travelers traveling as couples. This year, searches for Surat Thani grew the fastest, with more than 10 times as many searches as last year, reflecting rising interest among couples seeking a romantic escape.
Agoda’s findings show interest in domestic Valentine’s Day travel has risen this year, with accommodation searches up nearly 130% year-on-year. This is likely driven by the holiday falling on a weekend, making it a more appealing opportunity for couples to plan a getaway.
Here is Agoda’s list of the top trending destinations for this Valentine’s weekend.
Beach destinations
Beach destinations continue to lead as couples seek scenic coastal settings for romantic moments. Surat Thani leads as the destination with the highest growth in accommodation searches, offering settings such as Koh Samui’s Chaweng Beach and long-tail boat journeys through Ang Thong National Marine Park. Nakhon Si Thammarat is also seeing rising interest in quieter seaside experiences with cultural depth. Krabi remains a favorite for its dramatic limestone cliffs and turquoise waters, while Hua Hin continues to attract couples looking for a relaxed beach atmosphere with easy access from Bangkok.
Mountain destinations
Mountain destinations are gaining popularity among couples seeking cooler weather and natural surroundings. Kanchanaburi stands out for its riverside landscapes and forested scenery, with attractions such as the River Kwai Bridge and Erawan National Park being very popular. The destination recorded the strongest growth in search interest among mountain destinations, more than tripling compared to last year. Khao Yai continues to draw couples with lush national park views, with Khao Yai National Park viewpoints and nearby vineyards offering scenic and intimate settings. Chiang Mai also remains a classic choice for couples drawn to cultural charm, mountain backdrops, and atmospheric old-town settings.
City destinations
City destinations continue to captivate couples who want romance framed by energy, skyline views, and a touch of seaside charm. Chonburi is gaining attention as the city destination with the highest growth in interest, with searches more than doubling compared to last year. Chonburi is where city convenience meets the coast, with Bangsaen Beach offering a relaxed setting for a sunset stroll just moments from urban life. Pattaya remains a favorite for couples drawn to contrast, where a quiet moment on Wong Amat Beach or a panoramic declaration from Pattaya Viewpoint sets the stage above the curve of the bay. Rounding out the list, Bangkok appeals to couples seeking iconic backdrops, from golden hour visits at Wat Arun and along the Chao Phraya River to intimate moments high above the city at rooftop venues overlooking the capital’s skyline.
Akaporn Rodkong, Country Director, Thailand at Agoda, said “Valentine’s Day remains one of the most meaningful times of year for couples to travel with purpose, and this year’s data shows interest toward destinations that offer both emotional significance and a sense of place. Thai couples are increasingly thoughtful about where they choose to celebrate important milestones, whether that means a quiet beach escape, a nature-focused retreat, or a city setting with iconic surroundings. These trends reflect a growing desire to create lasting memories through shared experiences, and Agoda continues to make it easy for couples to find stays and travel options that suit how they want to celebrate.”
As Thai couples begin planning meaningful getaways in 2026, Agoda’s insights highlight how Valentine’s Day continues to inspire travel choices centered on shared experiences and memorable destinations. Travelers planning their journeys are encouraged to explore Agoda’s great value deals across more than six million holiday properties, over 130,000 flight routes, and more than 300,000 activities and experiences available on the platform. Running from 14 to 28 February, Agoda’s Mega Sale will offer up to 60% off on hotel bookings, with special flash sales of up to 70% on 17 February and exclusive deals on flights and activities. Agoda VIP members will receive early access to deals from 10 to 13 February. The latest offers can be found on the Agoda app or at agoda.com/deals.