Today, social wellness club Virgin Active Thailand released findings from its latest survey showing that sleep, recovery, and nutrition are the leading areas people are prioritising in their routines. In the context of hectic urban lives, the survey also points to growing demand for expert support and incorporation of mind-body exercises into wellness routines.
The study of 1,000 Thais reported that over two-thirds (65%) of Thais are increasingly prioritising their well-being compared to last year. Sleep and recovery are recognised by more than one in two Thais (55%) as the most important aspect of wellness, followed by nutrition (42%) and mental health (40%). Sleep challenges remain prevalent, with only around one in ten (9%) respondents reporting that they feel fully rested daily, while approximately a third (37%) acknowledged that sleep difficulties significantly affect their energy and concentration throughout the day.
Respondents also signalled what they want from wellness providers. More than half (55%) of respondents said certified expertise is essential when seeking health advice, while two in five (41%) were highly eager to participate in educational seminars and programmes that aid muscle recovery. A similar proportion (42%) would like to incorporate more mind-body exercises into their routines.
“Our survey found that one in two Thais feel busy, exhausted or pressured, while more than 50% said they were constantly on the go. Good sleep and the ability to slow down are therefore the key considerations for Thai consumers’ long-term health and longevity,” said Julien Bera, Country Director, Thailand and Singapore at Virgin Active.
“Virgin Active’s clubs are purposefully designed to meet the growing demand for expert-led wellness environments that optimise recovery. With qualified experts, restorative spaces and personalised programmes, we help Thais translate intention into measurable improvements in recovery and sleep.”
Addressing the core foundations of sleep and nutrition, Virgin Active Thailand delivers an integrated wellness experience that brings together restorative environments, recovery-focused facilities, and expert-guided lifestyle interventions, designed to foster both individual wellbeing and social connection, including:
- Mat Pilates sessions that invite members to explore the synergy of movement and mindfulness, focusing on controlled, conscious movements to build stronger muscles and leave them feeling revitalised.
- Recovery Reformer Pilates classes that guide members through stretches to soften and lengthen tissues and support recovery.
- Sound Bath classes, which calm the nervous system and support sleep quality.
- Himalayan Salt Inhalation Rooms that support respiratory health and offer a mindful escape.
- Zero-gravity technology Sleep Pods with ambient sounds and gentle vibration for short restorative naps.
- Ice and Steam Rooms to improve circulation, reduce muscle soreness and boost resilience.
- Hyperice’s innovative devices that are crafted for optimal muscle recovery for an unmatched wellness experience
- Personal wellness consultants who assess nutrition, lifestyle and mobility to support personalised wellness goals and plans.
- Kauai that provides meals made from scratch with natural and nutritious ingredients, crafted for all types of wellness goals.
Virgin Active’s holistic approach reflects its mission to make wellness real, credible, and accessible for everyone. Register for a complimentary personal wellness consultation session here.
