Partnering with leading brands and small merchants to add more product lines and offer deals for shopper moms
Grab, Southeast Asia’s leading superapp, reveals the top five gifts on modern moms’ wish list, surveyed among Grab users on its social media channels. To celebrate this Mother’s Day, Grab launches the “Wrapped With Love for Moms with GrabMart” campaign, partnering with leading brands and small merchants to offer a wide variety of products, valuable deals, and promotions for all shopper moms throughout August to reaffirm its position as a leading Quick Commerce service provider that fulfills the users’ needs in every moment.
Chantsuda Thananitayaudom, Head of Marketing, Partnerships and GrabMart, Grab Thailand said, “Mother’s Day is a special moment for Thai people and a meaningful occasion for children to express their love and gratitude for their beloved moms with heart-warming gifts. According to the survey on modern moms*,the top five products on the wish list for Mother’s Day are health supplements and vitamins (45%), cosmetics (18%), gift hampers (17%), flower bouquets and garlands (12%), and mom and baby products (8%). Leveraging on these insights, this year, Grab is launching the “Wrapped With Love for Moms with GrabMart” campaign to help our users with inspirations and ideas for gifts that moms will truly love. It is also our efforts to underline GrabMart’s strengths in offering a wide variety of products and the ability to fulfill users’ needs in every moment.”
Under the “Wrapped With Love for Moms with GrabMart” campaign, Grab is partnering with leading brands and small merchants nationwide to offer more selections for users by expanding product lines and creating exclusive gift sets across the five product categories. Particularly in the health & beauty category, the highlights include BRAND’S Bird’s Nest Drink wrapped in a new Japanese furoshiki style and Boots’ beauty and supplements gift sets. Shoppers can also purchase flower bouquets and garlands from small merchants nationwide.
In addition, Grab is offering special promotions to celebrate this Mother’s Day. Apply the “MAMA” code when ordering products from “Wrapped With Love for Moms with GrabMart” campaign to receive a 15% discount of up to THB 150 for a minimum purchase of THB 600 from 1-28 August 2022, or get an ultimate 30% discount of up to THB 300 for a minimum purchase of THB 500 by applying the “MOMTONGDAI” code on 12 August 2022 during 14.00 – 17.00 hrs. only!**
*Reference: Grab’s users survey with 400 modern moms on Grab social media channels in July 2022
**Terms and conditions are as specified by the company. For additional promotion details, please visit Facebook: GrabFoodTH, and for further information about purchasing GrabUnlimited package, please visit the Grab application.