J&T Express Thailand, a leading global logistics and express delivery service provider, participated in the “Thailand: The Land of Tropical Fruits” event under the theme “Fresh From Farm: The Wonders of Fruits from Thailand’s Four Regions,” organized by the Cooperative Promotion Department, Ministry of Agriculture and Cooperatives. J&T Express joined the event as a partner of the Department of Agricultural Extension to support the connection of Thai agricultural products with consumers through efficient logistics services. The event is being held from 12–16 July 2026 at Lan Khon Mueang, Bangkok City Hall, with Ms. Piyarat Tiyapairat, Deputy Minister of Agriculture and Cooperatives, presiding over the opening ceremony.
As a logistics partner, J&T Express participated in the event by showcasing its services and providing parcel delivery solutions at its exhibition booth. The company also supported farmers and entrepreneurs through J&T Fruit Parcel, offering a 10% delivery fee discount during the event for those shipping fruits to consumers nationwide. The initiative aims to reduce transportation costs, enhance convenience in product distribution, and expand opportunities for Thai fruits to reach consumers from their sources of production to end markets more efficiently.
The event aims to promote the consumption of Thai fruits, expand market opportunities, and connect quality agricultural products from farmers, cooperatives, and community enterprises with consumers. It showcases outstanding fruits from Thailand’s four regions, GI-certified products, Q Standard agricultural products, safe agricultural products, and products from cooperative networks, while providing a platform for farmers, cooperatives, and business partners to build networks and expand market opportunities together.
Ms. Christine Fransisca, Head of Brand Management Department at J&T Express, stated, “J&T Express believes that efficient logistics plays a key role in connecting agricultural products from farmers to consumers and expanding market opportunities for Thai agricultural products. This collaboration with the Department of Agricultural Extension and the Cooperative Promotion Department reflects our commitment to leveraging our logistics network to support local farmers and entrepreneurs, reduce transportation challenges, and improve access to markets. J&T Express will continue working with government agencies and partners to support Thailand’s agricultural development through logistics solutions that serve the needs of farmers, businesses, and consumers in the digital era.”
This collaboration reflects J&T Express’s role as a private-sector organization working alongside government agencies to support the development of Thailand’s agricultural sector. By leveraging its logistics capabilities to enhance distribution efficiency and create greater market opportunities for farmers and local entrepreneurs, the partnership aligns with J&T Express’s ESG approach to creating shared value with society and supporting the sustainable growth of the grassroots economy.
