Bangkok-based MediaMagination is delighted to announce today that it welcomes Thairath Group as a significant minority investor into its business. Since September 2024, MediaMagination has been a franchise partner of Time Out Thailand and plans to invest further into the Time Out Media brand in Thailand.
MediaMagination – led by Thailand-based media veteran Nigel Oakins – is well-known for its sustainable luxury and food and drink media brands Koktail and Thailand’s Favourite Restaurants, and its expertise in producing exceptional live events and awards in the F&B space in Thailand. Included in its portfolio is Time Out – a global brand with a local voice, known for its content about the best things to do, see, eat and drink as well as shopping, entertainment and travel recommendations, all curated by a team of local expert journalists, and distributed across multiple digital and physical channels.
Thairath operates with credibility across TV, newspaper, digital platforms, and social media, and a commitment to public value; the trusted media organisation continues to shape the national media landscape and amplify the country’s cultural voice. This partnership with MediaMagination that mission by uniting Thailand’s leading news and lifestyle platforms as well as nationwide influence in news and lifestyle with Time Out’s global cultural authority. Together, the companies will champion local talent, expand cultural visibility, support the creative economy, and elevate Thailand on the world stage through meaningful content and events.
Therefore, from November 2025, the mission is to grow Time Out across Thailand, cementing it as the go-to destination for the best cultural, culinary and travel experiences for locals and tourists alike. Time Out Thailand’s coverage has expanded to include – in addition to Bangkok – Phuket, Chiang Mai and other popular destinations, offering content in both English and Thai. Inspiring and entertaining features include neighbourhood guides like ‘Secrets of Your City’ that uncover Bangkok’s hidden gems, essential updates on art and culture events, and of course, definitive guides to the best places to eat, drink, do, see and stay in Thailand.
Time Out helps people go out better with a curation of the best of the city
Time Out first launched in London in 1968 and today is a global digital brand with a network of local expert journalists around the world creating and curating content about over 350 cities in over 50 countries to inspire and enable people to experience the best of the city and beyond. Every month, Time Out reaches a global brand audience of over 220 million across its multiple channels including websites, social media, video, newsletters, live events and Time Out Markets.
Nigel Oakins, founder of MediaMagination said: “When MediaMagination was founded in 2021 we had the vision to present the best of Thailand from all walks of life to those that live and work here and for those that travel to the kingdom. Adding Time Out Thailand to our brand roster as a franchise partner was an exciting development, embracing my personal ambition to work only with the world’s leading media brands as we look to showcase the diversity that Thailand has to offer to visitors and residents alike. In the past 12 months we have seen the Time Out Thailand website and social audiences grow at a significant pace and we wish to move things to the next level. I am thrilled to now add Thairath Group as a partner in MediaMagination. They remain the leading operator in Thailand across TV, print, digital and experiential media and their enormous resources in Thai language media will help us take Time Out Thailand content to an even larger audience. Equally important, we hope to explore new opportunities together in building events and branded content that will appeal to the local community, expatriates and travellers alike.”
Jitsupa Vacharapol, Co-CEO of Thairath TV & Thairath Online added: “This partnership unites Thailand’s most trusted media voice with global cultural expertise to champion Thai creativity and elevate our cultural industries on the world stage. By combining Thairath’s deep local connections with MediaMagination as a franchise partner for Time Out Thailand – which provides a platform and cultural authority – we’re creating powerful opportunities to showcase Thailand’s creative excellence and drive real economic impact for our communities. Merai Thailand is the first demonstration of this collaboration in action: taking place from 26-30 November 2025 at EM Wonde & Sphere Hall, it’s a premium celebration of Thailand’s exceptional spirits craftsmanship. Merai Thailand positions our country for international recognition while strengthening the commercial foundations of the food and beverage industry, and it’s just the beginning of what we’ll achieve together.”
Rob Biagioni, Time Out Media CEO commented: “We are delighted that Thairath has become an investor in MediaMagination – our Time Out Thailand franchise partner. It’s a highly ambitious partner and has exciting plans for the brand’s development in the region. This strategic partnership of MediaMagination with the Thairath Group further strengthens Time Out’s reach and scale in Thailand, enabling us to help millions of people enjoy the very best its cities and destinations have to offer.”