ICHI reveals a non-tea expansion plan, supporting revenue of 9,000 million baht, introducing “TAN POWER” storming the energy drink market, glass bottle priced at 10 baht, targeting the nationwide TT market
ICHI’s strategic vision includes penetrating the non-tea market segment by introducing the “TAN POWER” energy drink, priced at an accessible 10 baht per glass bottle. This move aims…