InsightEra shares trends and five strategies to win ‘Gen Z’, highlighting ‘MarTech’ as a key weapon used by brands and businesses in digital era at DigiTech ASEAN Thailand 2023.
Ms. Nareerat Saetiew, Chief Executive Officer and Co-Founder of InsightEra Co., Ltd., revealed that “Gen Z consumers in Thailand, aged between 11-26 years (born from 1997-2012), totaling 13 million,…
