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A Team of Native Hangzhou Millennials Paint Their Hometown Through the Fresh Eyes of Interactive Comics

The Hangzhou local creative team CultureClick’s work – Hangzhou 2X2, an interactive comic promoting Liangzhu Culture through an innovative approach, has garnered popularity worldwide. As the first part of the 2021 Hangzhou O’clock campaign, Hangzhou Municipal Bureau of Culture, Radio, TV and Tourism published the 1st comic episode on its social media platforms in March. In 4 months, the series […]

thaipr.net

2 ก.ย. 64

Ongoing Hybrid Working Increases Productivity But Adds Pressure On Both Workers And Leaders, Says Research From The Adecco Group

Normal is now hybrid, and this way of working could force a fundamental re-think in how to measure and manage workers’ performance Globally, 53% of workers want a hybrid working model where more than half of their time spent working is remote Productivity has survived the shift, with 82% feeling as productive or more than […]

thaipr.net

2 ก.ย. 64

CROSS-MEDIA AD MEASUREMENT TRANSFORMATION IN ASIA

Nielsen has enhanced cross-media ad measurement in Thailand, Indonesia, Philippines and Taiwan by transforming its Total Ad Ratings (TAR) methodology. TAR is designed to deliver deep insights into de-duplicated audiences exposed to advertising across devices (smartphones, tablets, computers, and television). It offers advertisers independent and actionable audience data for their campaigns, coupled with age and […]

thaipr.net

2 ก.ย. 64
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