RECORD-BREAKING CAMPAIGN LAUNCH FOR BOSS AND HUGO – COVERAGE WITH ALMOST 2 BILLION IMPRESSIONS IN 1 DAY

HUGO BOSS successfully kicked off its brand refresh, following its new growth strategy, with the simultaneous launch of the two star-studded global campaigns for its brands BOSS and HUGO on January 26. Together, the two global campaigns gained a coverage of 1.9 billion impressions and 75 million engagements across social media in 1 day – […]

thaipr.net

31 ม.ค. 65

HUGO BOSS RELEASES STAR-STUDDED CAMPAIGNS FOR BOSS AND HUGO AS PART OF ITS COMPREHENSIVE BRAND REFRESH

HUGO BOSS launches two simultaneous star-studded global campaigns for its brands BOSS and HUGO. The release is the first visual representation of this historic brand refresh. After almost 50 years, HUGO BOSS is introducing a new logo for its core brand, BOSS, along with a true 360-degree rebrand across all consumer touchpoints. The HUGO brand […]

thaipr.net

27 ม.ค. 65
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