Omdia research reveals games revenue will reach $215bn by 2027 overtaking Pay TV and cinema

Latest Omdia research has revealed global consumer spend on games is set to reach $215bn by 2027. Following a 50% increase in games adaptation in 2022, the transmedia space continues to expand and profit as more videogame franchises make their way to the large and small screen. Senior Director in Omdia’s Media and Entertainment practice, Maria Rua Aguete noted: […]

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