Business

Ekimetrics partners with TikTok to enable clients to effectively measure their advertising media mix spend

The French data science expert will power clients’ privacy-first measurement models to help understand the true value of TikTok Global data science consultancy Ekimetrics announced today its participation in TikTok’s Media Mix Modeling Program amongst a select group of companies. Since 2006, Ekimetrics’ team of data scientists and consultants has helped some of the world’s […]

thaipr.net

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GMG and SUTL complete deal for Nike stores in Singapore and Malaysia

GMG, a global well-being company retailing, distributing and manufacturing a portfolio of leading international and home-grown brands across sport, food and health sectors, has acquired Nike-only stores from the sports retailing arm of SUTL Corporation (“SUTL”), a leading distribution company for consumer and lifestyle products representing global brands in Asia. As part of the agreement, all Nike-only retail […]

thaipr.net

28 เม.ย. 65

Hivestack Announces Global Alliance with Xandr for Programmatic Digital Out of Home (DOOH)

The alliance will enable Xandr Invest advertisers to programmatically purchase digital out of home (DOOH) inventory on a global scale via the Hivestack Supply Side Platform (SSP) Hivestack, the world’s largest, independent, programmatic digital out of home (DOOH) ad tech company has today announced a strategic global collaboration with Xandr, a data-enabled technology platform powering a […]

thaipr.net

28 เม.ย. 65
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