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Booking.com Reveals Key Insights of Thai Gen Z travelers in the Most Comprehensive Global Research

          Booking.com, the digital travel leader connecting travelers with the widest choice of unique places to stay, a range of must-do travel experiences and seamless transport options, has conducted global research across 29 markets to uncover key insights into the Gen Z traveler.

          While many Thai Gen Zers have only just come of age, they certainly already know what they want when it comes to their travel plans, with 85% having already compiled a travel bucket list. Wanderlust is at the top of their priorities, with "travel and seeing the world" ranked as most important when thinking about how to spend their money (67%), outranking other key milestones such as saving for a down payment on a house (69%) and investing in higher education (69%).

          Gen Z is an independent generation and has a passion to 'fly solo', with 45% preferring to be alone when they travel and 19% wanting to take a solo backpacking trip / gap year. Globetrotting is on their minds as 28% aim to visit at least three different continents over the next ten years. Plus, Gen Z is the generation most likely to enhance their skills by learning something new while traveling in the next ten years. Gen Zers are also adrenaline junkies, with 61% seeking an adventure experience such as paragliding or bungee jumping and 63% plan on visiting or trekking to an extreme location.

          For the full release and research methodology, visit https://news.booking.com/th-th/
 
          About Booking.com

          Established in 1996 in Amsterdam, Booking.com B.V. has grown from a small Dutch start-up to one of the largest travel e-commerce companies in the world. Part of Booking Holdings Inc. (NASDAQ: BKNG), Booking.com now employs more than 17,500 employees in 198 offices in 70 countries worldwide With a mission to empower people to experience the world, Booking.com invests in digital technology that helps take the friction out of travel and connects travelers with the world's largest selection of incredible places to stay. The Booking.com website and mobile apps are available in 43 languages, offer over 29 million total reported listings, including more than 6 million listings of homes, apartments and other unique places to stay, and covers more than 152,000 destinations in 228 countries and territories worldwide.

          CONTACT DETAILS

          For further information, contact:
          Sireethon Auerat: sireethon@vero-asean.com 
          Piyachat Nambundid: piyachat@vero-asean.com