VPBank Finance Company Limited (VPB FC) - FE CREDIT which has emerged as one of the largest Credit Card issuers in Vietnam, scored a hat-trick at the 5th Annual CEPI Asia Awards 2018, increasing its award tally from 2 last year.
The CEPI Asia Awards recognize market-leading offerings in cards, mobile and e-payments, remittances, merchant acquiring, and marketing campaigns across the Asia Pacific region.
FE CREDIT won the 'Best Card Design' award, for Vietnam's first limited edition credit card the TET Card, launched during Lunar New Year 2018.
For 'Best Technology Implementation -- Front End', FE CREDIT received the Highly Commended award for its unique product Fast Cash. In a market with very low ATM density, Fast Cash allows cardholders access to cash through just one SMS and without any ATM.
FE CREDIT also won the Highly Commended award 'Best New Product, Service or Innovation Launch, for MPlus+, an indigenously developed unique digital card solution to tackle the physical card delivery timeline challenge in Vietnam.
Mr. Kalidas Ghose, Vice Chairman and CEO of FE CREDIT said: "Customer centric innovation is at the core of our business. Such industry leading recognition inspires us to strive harder for the benefit of our customers."
Mr. Nimish Dwivedi, Credit Card Business Director of FE CREDIT added, "Continuous innovation is essential for attracting and engaging our customer segment of first time card users. The TET Card, Fast Cash and MPlus are all milestones in this journey to attract category entrants & become the no.1 Credit Card issuer in Vietnam."
About FE CREDIT
A pioneer in Consumer Finance, FE CREDIT has established a solid foundation to become the market leader in consumer lending. FE CREDIT has also emerged as one of the leading credit card issuers in Vietnam. FE CREDIT currently provides consumer lending services such as personal loans, two-wheeler loans, consumer durable loans and credit cards. FE CREDIT has served almost 10 million customers, co-operating with 8,400 partners across 12,200 sales outlets nationwide.
Photo - https://photos.prnasia.com/prnh/20181005/2258733-1
Caption - Senior Management Team of FE CREDIT with the CEPI Asia Awards