ThaiPR.NET https://www.thaipr.net/en/auto_en Press Release Distribution Center of Thailand Tue, 06 Oct 2026 17:11:03 +0700 hourly 1 https://wordpress.org/?v=6.1.1 <![CDATA[Bridgestone Formula E World Premiere Bridgestone Takes on a New Journey as the Sole Tyre Supplier for ABB FIA Formula E World Championship]]> https://www.thaipr.net/en/business_en/3765410 Fri, 02 Oct 2026 16:08:38 +0700 auto_en https://www.thaipr.net/?p=3765410 Supporting the fastest and most powerful car in Formula E history with innovative POTENZA GEN 4 (From left) Emilio Tiberio (WEST CTO, Bridgestone), Jeff Dodds (CEO, Formula E), Yasuhiro Morita (Global CEO and Representative Executive Officer, Bridgestone), Marek Nawarecki (Senior Circuit Sport Director, FIA), Hiroshi Imai (Executive Officer, CPO, Global Motorsports, Bridgestone)  Bridgestone Corporation (Bridgestone) […]

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]]> <![CDATA[WULING THAILAND launches its 7-seater C-SUV EV under the ‘Go Big Go Eksion’ concept with starting price at THB 799,000]]> https://www.thaipr.net/en/auto_en/3765231 Fri, 02 Oct 2026 11:35:23 +0700 auto_en https://www.thaipr.net/?p=3765231 WULING Sales (Thailand) Reinforces Strong Reception for DARION and Expands Its Family Vehicle Lineup with Another Model, Launches WULING EKSION, a 7-Seater C-SUV EV, under the “Go Big Go Eksion” Concept, Starting at THB 799,000 “DARION” Receives Strong Market Response, Ranking No. 1 in the Sliding-Door MPV-VAN Segment in August 2026 Launches “WULING EKSION,” a […]

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]]> <![CDATA[CHERY GROUP Extends Care to Flood-Affected Customers, Dealers and the Public, Rolling Out Urgent Relief Measures Across All Group Brands]]> https://www.thaipr.net/en/auto_en/3764321 Tue, 29 Sep 2026 17:29:24 +0700 auto_en https://www.thaipr.net/?p=3764321 CHERY GROUP expresses great concerns for everyone in Thailand affected by the flood across many parts of the country. The company announces urgent relief measures for customers and its dealer network across all of its brands: OMODA & JAECOO, CHERY, iCAUR, and LEPAS. Customers whose vehicles were affected will get after-sales service support and assistance […]

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]]> <![CDATA[MAHLE expands renewable energy generation in Thailand]]> https://www.thaipr.net/en/business_en/3764240 Tue, 29 Sep 2026 15:15:04 +0700 auto_en https://www.thaipr.net/?p=3764240 MAHLE has taken another step in reducing operational emissions at its production facility in Samut Prakan, Thailand. The plant now operates a photovoltaic (PV) system comprising 1,639 solar panels with an installed capacity of 1 megawatt-peak (MWp). The installation is expected to supply approximately 14 percent of the facility’s annual electricity demand, generating around 1,100 […]

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]]> <![CDATA[Performance Motors under Sime Motors Strengthens Its Premium Automotive Business in Thailand Through Customer-First Strategy and Community Engagement]]> https://www.thaipr.net/en/auto_en/3764051 Tue, 29 Sep 2026 11:59:01 +0700 auto_en https://www.thaipr.net/?p=3764051 Performance Motors Thailand, an authorised BMW and MINI dealer under Sime Motors, is strengthening its premium automotive business in Thailand through product innovation, enhanced ownership experiences and deeper customer engagement. This direction is being showcased at Sime Motors BIG DEAL. BIG BRANDS. BIGGER DEALS., at Central Westgate. The event features a selection of standout models, […]

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]]> <![CDATA[Thailand leads ASEAN-6 electrified vehicle sales as volumes jump 47% in H1 2026]]> https://www.thaipr.net/en/auto_en/3763355 Fri, 25 Sep 2026 12:25:56 +0700 auto_en https://www.thaipr.net/?p=3763355 Thailand recorded the highest electrified vehicle (xEV) sales among ASEAN-6[1] markets in the first half of 2026, with volumes rising 47% year on year to 206,000 units, according to PwC. Sales outpaced Vietnam at 127,000 units and Indonesia at 114,000 units, reinforcing Thailand’s position as a leading regional hub for electric mobility.  PwC’s Overview of […]

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]]> <![CDATA[TCS renews title partnership with Jaguar TCS Racing and expands role as official AI partner ahead of Formula E’s GEN4 era]]> https://www.thaipr.net/en/auto_en/3763240 Fri, 25 Sep 2026 10:12:03 +0700 auto_en https://www.thaipr.net/?p=3763240 The renewed collaboration blends cutting-edge digital innovation with world-class engineering, strengthening trust and driving performance on and off track In a thrilling end to the GEN3 era, Jaguar TCS Racing crowned the 2025/26 ABB FIA Formula E season by capturing the Teams’ World Championship. Four victories and 10 podiums powered Jaguar TCS Racing to the […]

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]]> <![CDATA[AAS Group Signs Sole Distributor Agreement with Dongfeng to Bring VOYAH to Thailand]]> https://www.thaipr.net/en/auto_en/3762543 Wed, 23 Sep 2026 11:59:49 +0700 auto_en https://www.thaipr.net/?p=3762543 Partnership unites Dongfeng’s automotive engineering capabilities with AAS Group’s luxury automotive expertise AAS Group has officially entered into a sole distributor agreement with China’s Dongfeng Motor Group to introduce VOYAH, its premium intelligent new-energy vehicle brand, to Thailand. Signed on 30 July 2026, the agreement marks a major milestone in AAS Group’s automotive portfolio and […]

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]]> <![CDATA[COCKPIT Builds on Its Success with the Opening of ‘COCKPIT Thongchai Auto Service 2026 Nakhon Nayok (Branch 2),’ Expanding One-Stop Automotive and Tire Services in Nakhon Nayok and Nearby Areas]]> https://www.thaipr.net/en/business_en/3762292 Tue, 22 Sep 2026 16:03:09 +0700 auto_en https://www.thaipr.net/?p=3762292 COCKPIT, a one-stop automotive service center operated by Bridgestone Sales (Thailand) Co., Ltd., continues to expand its branch network. COCKPIT builds on its success with the opening of ‘COCKPIT Thongchai Auto Service 2026 Nakhon Nayok (Branch 2)’, responding to the needs of car enthusiasts as well as visitors traveling to Nakhon Nayok and nearby areas. […]

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]]> <![CDATA[Research Finds Vehicle Brand Loyalty Rebounding in Thailand: 64% of Owners Intend to Buy the Same Brand]]> https://www.thaipr.net/en/auto_en/3762068 Tue, 22 Sep 2026 09:46:21 +0700 auto_en https://www.thaipr.net/?p=3762068 Differential’s three-year Stay-Switch trend shows that 2025 recorded the highest level of brand uncertainty in the study period. In 2026, intention to buy the same brand rebounded to 63.7%, while the share of owners who were unsure nearly halved. Yet almost four in ten owners still cannot say which powertrain they would choose for their […]

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]]> <![CDATA[CHANGAN NEVO Partners with PUNTHAI COFFEE to Launch “Taste Your Smart Drive” Campaign]]> https://www.thaipr.net/en/auto_en/3760436 Thu, 17 Sep 2026 08:51:38 +0700 auto_en https://www.thaipr.net/?p=3760436 Test Drive the NEVO Q05, Enjoy Free PUNTHAI COFFEE and Get a Chance to Win a Year of Free Coffe CHANGAN Automobile, a leading new energy vehicle (NEV) technology company, through its CHANGAN NEVO brand, has partnered with PUNTHAI COFFEE Co., Ltd. to launch the “NEVO Q05 x PUNTHAI COFFEE: Taste Your Smart Drive” campaign, […]

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]]> <![CDATA[Changan Officially Launches SDA Pilot to Deliver Safer, Smoother and Stress-Free Intelligent Driving]]> https://www.thaipr.net/en/auto_en/3760410 Thu, 17 Sep 2026 08:27:21 +0700 auto_en https://www.thaipr.net/?p=3760410 Changan Group has launched SDA Pilot, an advanced driver assistance system developed by its own engineering teams. The system is designed to make driving safer, smoother and stress-free. It follows sustained investment by Changan in intelligent driving technology.  “Changan’s intelligent driving team has grown from a handful of engineers to more than 7,500 people, backed […]

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]]> <![CDATA[Strong interest in MAHLE range extender for e-trucks]]> https://www.thaipr.net/en/business_en/3759834 Tue, 15 Sep 2026 09:07:44 +0700 auto_en https://www.thaipr.net/?p=3759834 The new MAHLE range extender system for battery-electric trucks has already aroused considerable interest among customers prior to its world premiere at IAA TRANSPORTATION 2026. The technology group has launched first specific projects with commercial vehicle manufacturers in order to produce prototypes and test vehicles on the road in the near future. The range extender […]

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]]> <![CDATA[MAHLE ensures efficient cooling on the rail]]> https://www.thaipr.net/en/business_en/3759014 Fri, 11 Sep 2026 09:04:46 +0700 auto_en https://www.thaipr.net/?p=3759014 Whether diesel, battery, hybrid, electric, or hydrogen: MAHLE will present thermal management solutions for all drive technologies in rail transport at the world’s largest international trade fair for railway and transport technology “InnoTrans” in Berlin. The focus of the trade fair will be a battery thermal management system (BTMS) for locomotives. It ensures the precise […]

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]]> <![CDATA[MAHLE introduces new generation of ArcticPRO® A/C service units]]> https://www.thaipr.net/en/business_en/3758101 Wed, 09 Sep 2026 09:38:01 +0700 auto_en https://www.thaipr.net/?p=3758101 MAHLE today unveiled the new generation of its ArcticPRO® A/C service units at Automechanika Frankfurt 2026. The new product family includes four model variants: ArcticPRO® Tech, Advanced, Expert, and Ultimate, offering the right solution for every workshop size and service volume. A modern, functional design featuring larger touchscreens and an optimized user interface simplifies maintenance […]

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]]> <![CDATA[COCKPIT Opens New Branch ‘COCKPIT GTS Motorsport’ to Delight Car Enthusiasts as One-Stop Destination for Automotive and Tires​]]> https://www.thaipr.net/en/business_en/3758021 Tue, 08 Sep 2026 16:02:23 +0700 auto_en https://www.thaipr.net/?p=3758021 COCKPIT, a Fast Fit One-Stop Auto Care Center under the operation of Bridgestone Sales (Thailand) Co., Ltd., continues to expand its branch network nationwide. Most recently, COCKPIT opened its new branch, ‘COCKPIT GTS Motorsport’, in the rapidly developing Krungthep Kreetha New Road area. The official opening event was held to express appreciation to business partners […]

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]]> <![CDATA[MAHLE presents five world premieres at Automechanika 2026]]> https://www.thaipr.net/en/business_en/3756107 Wed, 02 Sep 2026 09:03:59 +0700 auto_en https://www.thaipr.net/?p=3756107 MAHLE Lifecycle and Mobility will present five world premieres at Automechanika Frankfurt 2026 under the motto “Your Growth. Our Expertise.” These innovations strengthen the digital ecosystem through which MAHLE will increasingly connect spare parts, diagnostics, innovative workshop equipment, and new business models for independent workshops and distributors. At the heart of this ecosystem is the […]

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]]> <![CDATA[Europa Motor Ignites a New Era in the Automotive Industry Unveiling “ELEVATE THE DRIVE” Vision to Become the Ultimate Trusted Partner]]> https://www.thaipr.net/en/auto_en/3755825 Tue, 01 Sep 2026 09:38:32 +0700 auto_en https://www.thaipr.net/?p=3755825 Europa Motor, one of Thailand’s premier automotive dealership and service networks, has announced a major strategic shift under its new corporate roadmap: “2026 EUROPA MOTOR VISION: ELEVATE THE DRIVE.” Designed to elevate end-to-end service standards and navigate the challenges of the modern automotive landscape, this vision marks the company’s transformation from a conventional dealership into “A Trusted Partner […]

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]]> <![CDATA[Bridgestone Chosen as Exclusive Tyre Partner forHistoric Lamborghini Fenomeno Roadster]]> https://www.thaipr.net/en/business_en/3752341 Thu, 20 Aug 2026 16:00:14 +0700 auto_en https://www.thaipr.net/?p=3752341 Bridgestone, a global leader in premium tyres and sustainable mobility solutions, is the exclusive tyre partner to the new Lamborghini Fenomeno Roadster*. In the latest collaboration between Lamborghini and its Official Technical Partner, the supercar is fitted with two custom-engineered Bridgestone Potenza tyres that maximise its capabilities on the road and track. The Fenomeno Roadster […]

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]]> <![CDATA[“Billkin” Invites Fans to an Exclusive First-Ever NEVO Q05 Live Streaming Event with Unmissable Promotions and Exclusive Prizes]]> https://www.thaipr.net/en/entertain_en/3749844 Fri, 14 Aug 2026 10:05:11 +0700 auto_en https://www.thaipr.net/?p=3749844 The countdown is on! CHANGAN invites fans and lifestyle enthusiasts to tune in to the “NEVO Q05 × BILLKIN First Live Streaming”—the first exclusive live broadcast featuring Billkin – Puttipong Assaratanakul in his role as CHANGAN NEVO Brand Presenter for Thailand.  Join the live stream on Thursday, 6 August 2026, from 11:30 AM, broadcast simultaneously […]

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