GS has strong confidence that this year will closing 2019 with sales growth more than 18%
Siam GS Sales all-time leading Thailand automotive battery starts to penetrate overall market after restructuring management team. Clear strategic direction of sales and marketing to coverage nationwide users with results of sales growth more than 18% in first half year. Management efforts and variety of products mixed which responses to customers need is the key to success and continuing sustainable growth in the future.
Mr. Prakasit Phornprapha, President of Siam GS Sales (Siam Motors Group's company) said more than 50 years that GS Battery shown company strength and potentially dominated automotive battery market in Thailand with brand awareness and reliable products including royalty from customers. GS Battery has strong success in the market and company still focus in research and products development in order to response with customers demand and overall market trend of end users which lead to the business growth.
Overall Thailand GDP in 2019 would be 2.8% and latest information from The Federation of Thai Industries expected 2,150,000 units of car produce for domestics and exports which 1,040,000 units will be for domestics market.
"GS Battery is ready to continu growth together with Thai automotive industries" said from Mr.Prakasit Phornprapha. Today's Siam GS Sales responsible for Replacement Equipment Market (REM) includes dealers and domestic end users. New management team focus on customers satisfaction with consultancy support and adapt strategic direction on pricing, marketing activities to responses with market demand as well as increase brand awareness.
Half year performance of Siam GS Sales has positive growth with strong confidence that we gain more market share compared to previous year.
"Overall feedback from the market we are on the right track with quality improvement, quick claims policy and customer satisfaction survey to improve our products and services. Nowadays customers behavior also shift trend to be more convenient which responses to lifestyle of battery usage as well. Current GS products mixed ratio of battery types are 60% maintenance free battery and 29% of Hybrid battery and 11% of conventional battery.
"Key to success of GS Battery is to be preferable partner with our dealers and end users". We will continue to focus on products and services in order to response with customers need with more communications and customers experiences management as business partners.
Siam GS Sales business direction will focus on high quality products which responses to market demand, we will continue to improve our products and services in order to stay ahead of others and always leading Thailand automotive battery market, concluded by Mr. Prakasit Phornprapha.